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Overview

Paysight’s checkout system is a powerful, flexible platform that adapts to your brand, product category, and conversion goals. Whether you’re selling jewelry, electronics, or premium products, our checkout layouts are designed to maximize conversions through strategic design, trust signals, and optimized user flows.

Dynamic Branding

Fully customizable logos, colors, and typography to match your brand identity

Conversion Optimized

Layouts designed based on industry best practices and A/B testing results

Mobile Responsive

Seamless experience across all devices with responsive design principles

Purpose

Paysight’s checkout layouts are designed to seamlessly adapt to your brand, products, and conversion strategy ensuring you always benefit from:
  • Performance: Fast load times and smooth user experience
  • Compliance: PCI-DSS compliant payment processing
  • Conversion Efficiency: Optimized layouts that reduce cart abandonment
  • Flexibility: Easy customization without technical complexity

Key Checkout Layout Variations

Paysight supports multiple checkout experiences, each designed to serve a distinct conversion goal or product flow. Below are four primary layout variations that can be customized to fit your specific needs.

Layout 1 – Product-Focused Checkout

Objective: Maximize upsells and visual appeal for low-ticket products with multiple SKUs.

Key Features

1

Trust Signals at Top

Trustpilot reviews and customer badges prominently displayed to build immediate credibility. Example: “EXCELLENT 4.9” rating with “3,356 reviews” from “1M+ CUSTOMERS”.
2

Flash Sale Carousel

Dynamic product carousel below the cart showing “Last Chance Flash Sale” items with discount percentages and “Add” buttons for instant upsells.
3

Package Protection Add-on

Optional add-on displayed in order summary (e.g., €1.99 Package Protection) with clear value proposition.
4

Customer Reviews Integration

Five-star customer testimonials placed beside the checkout form to build trust during the decision process.
5

Compact Form Design

Streamlined one-column form for contact, delivery, and payment information to reduce friction.

Visual Elements

  • Trust Badges: Trustpilot ratings, customer count, review stars
  • Product Recommendations: Carousel with discount badges, color options, and quick-add functionality
  • Social Proof: Customer testimonials with names and ratings
  • Upsell Opportunities: Package protection, warranty options, related products

Ideal For

E-commerce Fashion

Fashion brands selling accessories, jewelry, or apparel with multiple SKUs

Beauty & Cosmetics

Beauty brands with product bundles and cross-sell opportunities

Layout 2 – Streamlined Checkout

Objective: Prioritize simplicity and speed for fast conversions.

Key Features

1

Minimal Visual Distractions

Clean white background with flat UI design, focusing user attention on completing the purchase.
2

Clear Shipping Options

Two distinct shipping methods with radio button selection:
  • Standard Shipping (€4.99)
  • Priority Express Shipping (€10.00)
3

Reduced Upsells

Minimal cross-sell elements to maintain focus on primary purchase.
4

Simplified Order Summary

Clean product display with quantity indicators, subtotal, shipping, and total clearly separated.

Visual Elements

  • Clean Design: Minimal borders, flat colors, plenty of white space
  • Clear Typography: Large, readable fonts for form labels and pricing
  • Simple Navigation: Straightforward form progression without distractions
  • Mobile-First: Optimized for mobile users who want to complete purchases quickly

Ideal For

Single-SKU Brands

Brands with one primary product or service offering

Mobile-First Funnels

High-conversion funnels targeting mobile users or fast buyers

Layout 3 – Trust & Guarantee Checkout

Objective: Build buyer confidence with assurance and risk-reversal triggers.

Key Features

1

Guarantee Section

Prominent “Paysight GUARANTEE” section at bottom with three key points:
  • 30 DAY MONEY BACK: Full satisfaction guarantee with clear messaging
  • OVER 100,000 ORDERS DELIVERED: Social proof of volume and reliability
  • SECURED CHECKOUT: SSL encryption and security badges
2

Delivery Guarantee Add-on

Optional “Delivery Guarantee” add-on (€3.99) with shield icon and clear value proposition: “In case of loss, damage or theft”.
3

Visual Trust Signals

Security badges, padlock icons, and “Secure and encrypted” messaging throughout payment section.
4

Currency Transparency

Optional currency switch or USD billing note for international customers.

Visual Elements

  • Guarantee Badges: Money-back guarantee, order count, security seals
  • Security Icons: Padlock icons, SSL badges, encryption messaging
  • Risk Reversal: Clear return policy, warranty information, customer support links
  • International Support: Currency conversion, billing transparency

Ideal For

International Stores

Stores with global audiences needing currency and trust clarity

High-Risk Products

Products requiring strong buyer protection messaging

Layout 4 – Premium Product Checkout

Objective: Enhance perceived value and justify higher price points.

Key Features

1

Scarcity Banner

Urgent alert banner at top: “SALE ENDS TODAY! Items in your cart are in high demand. We reserved your order for 07:30” or “Only 8 Left! Cart Reserved for 07:36 minutes!”
2

Lifetime Warranty Upsell

Dedicated “Add Additional Items” section featuring “Lifetime Warranty” (€9.99) with checkbox selection and clear value proposition.
3

Free Express Shipping

Premium shipping option highlighted: “Free Express & Insured Shipping - Delivered in 2-3 days” for high-AOV purchases.
4

Trust Badges Header

Top-of-page trust signals: ”★★★★★ Rated 4.7/5 (5,000+ Reviews)” with badges for “FREE FAST SHIPPING,” “90 DAY MONEY BACK GUARANTEE,” and “RELIABLE CUSTOMER SUPPORT.”

Visual Elements

  • Urgency Indicators: Countdown timers, stock levels, reservation timers
  • Premium Shipping: Free express shipping messaging for high-value orders
  • Warranty Options: Lifetime warranty upsells with clear benefits
  • Value Reinforcement: Trust badges, ratings, and guarantee messaging

Ideal For

High-AOV Products

Tactical gear, luxury accessories, or premium tech items ($50+)

Luxury Brands

Brands positioning themselves as premium or high-end

Checkout Customization Capabilities

Paysight’s checkout engine provides extensive customization options to match your brand and optimize conversions.

Dynamic Branding

Logo & Colors

Upload custom logos, set brand colors, and configure typography to match your brand identity

Header & Footer

Customize header and footer content, including links, legal text, and contact information

Upsells and Add-ons

1

Warranty Options

Configure warranty add-ons (Package Protection, Lifetime Warranty, Delivery Guarantee) with custom pricing and descriptions.
2

Countdown Timers

Enable cart reservation timers and scarcity countdowns to create urgency.
3

Product Recommendations

Set up cross-sell carousels with discount badges, color options, and quick-add functionality.
4

Dynamic Configuration

Toggle upsells per product or campaign using API or dashboard settings.

Shipping Logic

1

Dynamic Rates

Configure free shipping, fixed rates, or conditional rates based on order value, weight, or location.
2

Geolocation Detection

Automatically detect customer country and set default currency and shipping options.
3

Multiple Options

Offer standard, express, and priority shipping with clear delivery timeframes.
4

Free Shipping Thresholds

Set minimum order values for free shipping to increase average order value.

Conversion Optimization Features

One-Page Checkout

Streamlined single-page layout to reduce friction and abandonment

Cart Reservation

Timer-based cart reservation to create urgency and reduce abandonment

Product Highlights

Prominent product images, descriptions, and key features in order summary

Testimonials

Optional customer reviews and testimonials integration for social proof


Implementation Process

Follow this step-by-step process to implement your custom Paysight checkout layout.
1

Brand Intake

Collect all necessary client assets and information:
  • Brand Assets: Logo files (light/dark variants), brand colors, typography preferences
  • Copy & Messaging: Product descriptions, guarantee text, trust badge content
  • AOV Tier: Determine if low-ticket, mid-ticket, or high-AOV (affects layout selection)
  • Target Audience: Demographics, device usage, geographic location
Having complete brand assets upfront speeds up the customization process significantly.
2

Checkout Selection

Choose the appropriate template layout based on your analysis:

Product-Focused

Best for: E-commerce with multiple SKUs, fashion, beauty

Streamlined

Best for: Single-SKU brands, mobile-first, fast conversions

Trust & Guarantee

Best for: International stores, high-risk products

Premium

Best for: High-AOV products, luxury brands
Then configure:
  • Add-ons and upsells (warranty, protection, guarantees)
  • Shipping logic and rates
  • Payment methods and security settings
3

Design Customization

Adjust the layout using Paysight’s customization tools:
4

Integration & QA

Test thoroughly before going live:
  • Sandbox Testing: Test with sandbox MIDs and test payment methods
  • Responsive Design: Validate on desktop, tablet, and mobile devices
  • Payment Flow: Test all payment methods, error handling, and success scenarios
  • Upsells & Add-ons: Verify all optional items calculate correctly
  • Shipping Logic: Test different locations, currencies, and shipping options
  • Client Approval: Get final sign-off before deploying to production
Always test in sandbox mode before deploying to production. Never use real payment credentials in testing.

Best Practices

Product-Focused: Use for e-commerce brands with multiple products, fashion/beauty items, or when you want to maximize upsells through product recommendations.Streamlined: Choose for single-SKU brands, mobile-first funnels, or when speed and simplicity are priorities.Trust & Guarantee: Ideal for international stores, high-risk products, or when buyer confidence is critical.Premium: Best for high-AOV products ($50+), luxury brands, or when you need to justify premium pricing.
Yes! All trust badges, guarantee text, and social proof elements can be customized through the checkout configuration. You can modify the guarantee section, trust badge content, review displays, and security messaging to match your brand voice.
Shipping options can be configured as fixed rates, conditional rates (based on order value), or free shipping thresholds. You can set multiple options (Standard, Express, Priority) with different prices and delivery timeframes. Geolocation detection can automatically set default options based on customer location.
Paysight supports Visa, Mastercard, American Express, Discover, and other payment methods. You can enable/disable specific methods in your checkout configuration. 3D Secure (3DS) authentication is available for enhanced security.
Always test in sandbox mode first. Use Paysight’s sandbox MIDs and test payment credentials. Test all payment methods, shipping options, upsells, and error scenarios. Validate responsive design on multiple devices. Only deploy to production after thorough testing and client approval.
Yes! Paysight supports A/B testing of different checkout layouts. You can configure multiple variants and split traffic between them to measure conversion rates, average order value, and other key metrics. Use the dashboard to set up and monitor A/B tests.

Next Steps


Document Owner: Paysight Product Team
Last Updated: November 2025
Version: 1.0